My partner, Haruka (a feature film assistant editor), runs a bi-weekly meet-up for young editors in LA. He initilally started it with IATSE to raise awareness for Apprenticeship positions but it soon grew to regular gathering of over 100 people.

To help out with the organization of his weekly email blasts, I offered to create his newsletter so he could more easily send out the meet-up's location and grow his email list.

He came up with the name and that inspired the mini brand kit needed to create the newsletter that I now send out for him via Mailchimp.